Faculty Research Labs
Alcohol / Media Laboratory
Leslie Snyder Room 106 Phone 860-486-5349
With funding from the National Institute of Alcoholism and Alcohol Abuse, we are examining the effects of alcohol advertising on youth. Dr. Snyder, Dr. Hamilton, and graduate students are also working on meta-analyses of communication campaigns.
Digital Gamesmith© Lab
Mark Hamilton
Creating Entertaining Evaluating Learning
Mark Hamilton and James Watt, IPUA 205 Phone: 860-486-5324
The Digital Gamesmith © Laboratory designs and analyzes software for serious games and statistical applications. Current projects include:
- the Statstar game that students use to facilitate the learning of basic statistical concepts (Hamilton & Watt). Team members include Emily Campbell, Sarah Flodine, Mattew Gajdosik, and Anthony Russello
- CFA: a confirmatory factor analysis program (Hunter & Hamilton)
- Path: a least squares causal modeling program (Hunter & Hamilton)
- Meta-cor: a program to perform meta-analysis on correlations (Hamilton)
Emotional Communication Laboratory
Ross Buck
The Emotion Communication Research Laboratory does research on the role of emotion in communication, including studying relationships between emotional arousal, experience, expression, and communication. Particular foci include (a) fMRI brain responses and empathy (b) Emotional expression and communication in patient samples (schizophrenia, cancer, brain-damaged, autism, behaviorally-disordered). (c) Relationships between emotion and reason in persuasion, with particular reference to political and safe sex communication; (d) the nature of "higher level" social, cognitive, and moral emotions and their role in communication. The Laboratory is equipped for digital video, video editing and special effects, polygraph and blood-pressure measurement, and computer-based event recording/audience analysis.
Ethnic and Women Audiences Lab and Field
Diana Rios Phone 860-486-3187
The Ethnic and Women Audiences Lab and Field at the University of Connecticut addresses interdisciplinary areas of research including: Brown and Black communication; news functions, popular communication, entertainment studies (soap operas and telenovelas); racialized and gendered media users; cross-cultural, intercultural communication processes; politics.
Human-Computer Interaction Lab
Kristine Nowak Room 110 Phone 860-486-0554
The human computer interaction lab at the University of Connecticut is focused on how the interface influences person perception and people's perceptions of the media.
See the Human-Computer Interaction Lab website for more information and recent publications.
Media Effects Lab
Kirstie Farrar Room 107
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